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Get Smashed : The Story of the Men Who Made the Adverts That Changed Our Lives

Get Smashed : The Story of the Men Who Made the Adverts That Changed Our Lives

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Dátum vydania: 01.09.2008
They were young. They were making it up as they went along. They introduced the world to Smash Martians, Honeymonsters and a beer that refreshes the parts that others cannot reach. And pretty soon, they were millionaires. As one survivor put it: 'No one in the real world knew who the f*** we were. But we'd sit in the first-class departure lounge with rock stars and ...
Bežná cena knihy: 4,65 €
Naša cena knihy: 4,56 €
Ušetríte: 2 %
Zasielame: Vypredané
Detaily o knihe
Počet strán: 224
Rozmer: 127x193x18 mm
Hmotnosť: 181 g
Jazyk: Anglicky
EAN: 9780340922514
Rok vydania: 2008
Žáner: Angličtina - beletrie
Typ: Paperback
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O knihe
They were young. They were making it up as they went along. They introduced the world to Smash Martians, Honeymonsters and a beer that refreshes the parts that others cannot reach. And pretty soon, they were millionaires. As one survivor put it: 'No one in the real world knew who the f*** we were. But we'd sit in the first-class departure lounge with rock stars and Hollywood actresses and we convinced ourselves we were celebrities. It probably wasn't a very healthy state of mind.' Some, including Ridley Scott, Alan Parker, David Puttnam and, of course, Charles Saatchi, became famous. Others OD'ed on sex, drugs and 30 second commercials. This was advertising as it had never been before. And has never been since. GET SMASHED is a story of ambition, obsession and excess and how the ads that began by reflecting British culture came to define it.